Friday, March 20, 2009

Retail Location

When I was in Atlanta over spring break we visited a Wal-Mart located in suburbs. I think the location was perfect because there was not a lot of thru traffic. Even though most businesses like to locate their stores close to where there will be a lot of vehicle and pedestrian traffic I don’t think Wal-Mart really needs to do that because no matter where Wal-Mart is located people are ALWAYS going to need to go there. So driving a longer distance to get there shouldn’t be much of a problem.
One of the biggest problems I encountered with that Wal-Mart is there was very minimal parking in the front. So we were driving around forever trying to find a spot. Now from not knowing my ways around there I didn’t know there was a PARKING DECK under Wal-Mart (For entry through the back!). That is a very cool feature to have but not if you didn’t know it was there! So I thought that was a little inconvenient towards the out of area customers.
I think it is a very good location because it is not so busy and sometimes Wal-Mart is known for being too crowded. The only problem would be the parking (at this particular location).

Wednesday, March 4, 2009

Failing Retailers

I believe one of the reasons why these retailers are going out of business is because they had poor business models. They didn't have a well set out option of plans
for making thier money. For that reason maybe they had some financial mix ups or something of that nature mess them up.

One source says that another reason why all these retailers are failing is because "the retail environment is rapidly deteriorating". They say because the economy is in trouble may be a reason why so many retailers cannot keep up with the financial struggle.
With stores like Circuit City it was hard to stay alive because there is so many competeing companies; such as Best Buy, Wal-mart and various online electronic sellers.
Stores like Goody's Family Clothing are under liquidation because they failed to restrucure terms with thier creditors. Failing retailers can be the effect for many of these reasons. Hopefully the economy will shoot back up on good terms and fix all these dying retailers.

Friday, February 13, 2009

VALS








A Target market is when a retailer, or something of that nature, tries to appeal to a certian group of people. The people can be based on age, sex, martial status. It can even be targeted to a group like women age 20-35 or men from 40-60.




After taking the survey it said I was listed under the 'experiencers" section. I believe this is true because I do like to be my own person and I like to be independent. I also like to make things and lead others.

Being an 'experiencers' means a few things: I follow fashions and fads. I enjoy socializing and that is where most of my money goes to. A lot of the time I buy on impulse and dont think about what im doing or what im buying, until after its already bought. Then I've realized what ive done and cant go back.

Wednesday, February 11, 2009

Facts on Forever 21

After doing a little research on Forever 21 I came to find out some neat facts. Forever 21 stores are located all over the world in various different countries including, the US, Philippines, Canda, Singapore, Indonesia, Malaysia, United Arab Emirates, Jordan, Oman, Kuwait, Saudi Arabia, Bahrain, Thailand, South Korea, and Puerto Rico.
Forever 21 was launched in 1984 by a Korean-American named Do-Won Chang and Jin-Sookhas, his wife. It is a private label and is made in Southern California. The first store was located the Highland park district of Los Angeles on Figueroa St. It sells womens and mens fashionable clothing so it also has a few close competetors. It competes with stores like Charlotte Russe, Wet Seal, Guess, American Eagle etc.

In 2009 there was an estimated 355 store locations nationwide. The revenue recentley topped $1 BILLION dollars.